Wednesday, 3 November 2010


Today we'd like to share with you a passion. This passion is called RadioLab, a very special science radio program which runs on WNYC, hosted by Jad Abumrad and Robert Krulwich. We often listen to it on our way to work, downloading their programs from the iTunes podcast.

"What's particular about this radio program?" you might ask.
Easy to say: the UX of their broadcasts is FAN-TAS-TIC!!!

What they do is focusing on the audio effects of their program to give the user an immersive experience (in one episode called "Making the hyppo dance" they talk about the making of).
What's amazing is how vividly they can summon images of situation and even strengthen abstract concepts through the use of sound.

Since a broadcast would be less representative on a website, we will present you RadioLab through two videos done by Everynone on behalf of RadioLab itself. You can get the obsession they have with user experience and empathy through these videos as well.


We strongly encourage you to try and listen to a few episodes (from their website or by downloading their podcasts from iTunes).

Please note that you may feel a sense of addiction afterwards. :D

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